James is known by several names in China as people struggle to handle his English name. Yang, Yang Cong, even Yangcong. But it's his voice that has driven his popularity across China and South East Asia.
It's all a long way from being born in Barking, living in Upminster and Brentwood and attending schools in Romford, Brentwood, Southend and Colchester before university in London. He's worked in the UK and in Korea before starting his career as a musician and actor first in Taiwan and then across the South Pacific, even appearing in Las Vegas.
Here's how he came to the attention of China in the Chinese Idol competition where he was granted a special Chinese Idol award. He's working on his second album and developing an acting career.